Progressing under the mantra of “Lean Luxury”, the Ruby Hotels chain is headed by Munich-based Ruby Group and was founded in 2013. It currently has a total of six Ruby Hotels, each one strategically located for easy access to various attractions.

The hotel chain currently has eight hotels found in five different locations of Vienna, Hamburg, Dusseldorf, Munich, and Frankfurt. Hotels include the Ruby Sofie, Ruby Marie, Ruby Lissi, Ruby Leni, Ruby Coco, Ruby Lotti, Ruby Lilly, and Ruby Louise.

The Lean Luxury philosophy is the first of its kind with CEO Michael Struck establishing a line of hotels focused on contemporary designs that are affordable and luxurious. The goal is to cater towards the cost and style conscious guests of any generation. It’s all about laid-back comfort with a focus on character and soul instead of cold cookie-cutter designs. Leanness means keeping all the important aspects of a vacation while doing away with all the non-essentials. As a result, Ruby Hotels manages to provide the needs of their clients for an excellent holiday without burning a hole through their pockets.

The line aims to expand to Asia soon with the help of dependable investors like the Soravia Group and private investors.