Grupotel Hotels & Resorts was founded in 1968. Ever since, the company’s goal was to provide accommodations within Spain’s prime destinations. They’re one of the first companies in the Spanish market to start such a location-focused accommodation business. The founder’s personal fondness of the Balearic Islands also played a huge part in the creation of this organization. 

In their 50 years, they have been a resilient business firm. They’ve kept up with the changing trends in the market including the huge digital transformation in many business industries including the tourism, travel, and hospitality sectors. Grupotel Hotels & Resorts has a website where clients can book their accommodations and activities. They can also contact the management through the platform, making it easy for Grupotel to maintain their 50-year attentiveness to customers’ demands. 

Unlike most online travel platforms though, Grupotel has a transparent approach to asking their clients for their personal data. When the digital revolution was taking a huge part in different industries, Grupotel was one of the only companies in its field to pay attention to the alarming possibility of privacy invasion. Since the organization receives personal details about clients for their bookings, they have applied secure data protection into their platform as early as possible. These days, Grupotel has multiple locations scattered on different coastal areas in Spain which is an expansion owed to their successful digital venture.